Introduction
At August Silk®, we respect the privacy of our customers and website visitors. This privacy policy explains how we collect, use, share, and protect personal information provided to us online and through our website, augustsilk.shop. Please read this policy carefully to understand our practices regarding your personal data.
What Information We Collect
We collect both personal and non-personal information from you when you visit our website.
Personal information refers to data that can be used to identify you as an individual, such as your name, email address, postal address, telephone number, and payment information. We collect this information only when you voluntarily provide it to us, such as when creating an account, placing an order, contacting us via email or our contact form, participating in surveys, contests and promotions, commenting on our blogs, or interacting with us on social media.
Non-personal information refers to data that cannot identify you specifically, such as browser information, demographic data, aggregated usage data, and information collected using cookies and other technologies. We automatically collect certain non-personal information when you visit our site.
How We Use Your Information
We use the information we collect for the following general purposes:
- To provide, maintain, and improve our website, products, and services
- To process and fulfill your online orders and transactions
- To respond to your inquiries, comments, feedback or requests for information
- To send administrative information to you, such as order confirmations and notices
- To send you marketing and promotional communications about our products and special offers (you can opt-out anytime)
- To customize your experience on our website and display relevant content and advertising
- To prevent fraud, abuse, or illegal activity, and enforce our Terms of Use
- To comply with legal obligations and legitimate business interests
We do not rent, sell, or share your personal information with third parties except as described in this policy. The primary reason we share your personal data is to complete any purchases or transactions you initiate.
Our Information Sharing Practices
We may share your personal information with the following parties:
- Affiliated companies: We may share your data with businesses under common ownership or control with August Silk® for business purposes like customer support, marketing, operations, or product development. These companies will also adhere to this privacy policy.
- Service providers/contractors: Companies that provide services on our behalf like payment processing, order fulfillment, product customization, advertising, marketing, analytics, customer service, fraud detection, etc. These companies are only provided the minimum amount of personal information needed to complete the designated service.
- Business transfers: If ownership of August Silk® changes via acquisition, merger or buy-out, your personal information may be transferred to the new owners to maintain your continuous relationship with us.
- Law enforcement agencies: We may be legally obligated to share your information with law enforcement agencies, regulatory bodies or legal counsel when compelled by subpoena, court order or other binding law. We will try to provide you advance notice in such cases unless prohibited.
We do not share your personal information with any third parties for their own marketing purposes without your consent. We have no control over third party privacy practices, but we review their policies when working with them. You should read their privacy policies to understand how they collect, use, and share your information.
Security of Your Information
We take reasonable administrative, technical and physical precautions to safeguard your personal information against accidental or unlawful access, disclosure, loss, alteration, or destruction. Encryption, anonymity, firewalls, data backups, access controls, and other tools are used to protect data transmitted to us online.
However, no internet transmission can be guaranteed 100% secure. We cannot warrant or ensure the security of any data you transmit to us online, so you do so at your own risk. If you have reason to believe your interaction with us is no longer secure, please contact us immediately.
Retention of Personal Information
We retain personal information as long as it remains necessary for the purposes stated in this privacy policy or as required by related laws. We will then dispose of your information securely according to our data retention and deletion policies, unless retention is required for legal purposes like responding to subpoenas, court orders or other binding law.
Your Rights Over Your Personal Information
You have certain rights regarding the personal information we maintain about you. These include:
- Right of access: You may request a copy of the personal data we hold about you.
- Right of rectification: You have the right to correct out-of-date or inaccurate personal information we hold about you.
- Right to be forgotten: You may request us to delete your personal data from our systems. We will try to accommodate reasonable requests, subject to applicable laws and necessary business purposes.
- Right to restriction of processing: You can ask us to restrict the processing of your personal data in some circumstances.
- Right to object: You may object to how we process your personal information. We will consider all such requests.
- Right to data portability: You may request your personal data for your own purposes. We will provide it in a commonly used, machine-readable format when technically feasible.
- Right to withdraw consent: You can withdraw your consent to our data collection, use, or sharing practices at any time.
To make a request under the rights mentioned above, contact us via the information provided in the Contact Us section below. We will try to accommodate confirmed requests within 30 days.
Cookies and Tracking Technologies
Like most websites, we use cookies and similar tracking technologies to collect non-personal information when you visit our site. Cookies help provide a better online experience by enabling essential functions like page navigation, access to secure areas, order lookup, and website usage tracking.
You have control over cookie settings on your own devices. You can set your browser to refuse all cookies or indicate when a cookie is being sent. However, rejecting cookies may affect your ability to use our website.
We use the following types of cookies:
- Essential cookies: Required for basic website functions like page navigation and access to secure areas of the website.
- Performance cookies: Used to enhance the performance of our website and your user experience.
- Functionality cookies: Allow our website to remember choices you make and provide enhanced functionality.
- Analytics cookies: We use services like Google Analytics to enable tracking technologies and gain statistical insights on website usage.
- Advertising cookies: These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing and ensuring ads are properly displayed.
Note that third-party services placing cookies on our website may engage in their own tracking and advertising. We cannot control or access these cookies from other domains.
Online Behavioral Advertising and Do Not Track Signals
We or our third-party advertisers may use tracking tools like browser cookies and web beacons to collect information about your browsing activities over time and across different websites. This information may be used to show you relevant advertisements based on your browsing history and interests.
Some browsers allow you to broadcast a Do Not Track (DNT) signal to websites requesting them not to track your online activity. There is no consensus among industry stakeholders as to what DNT means in this context. Therefore, like many websites, we do not currently respond to DNT signals. We will continue to monitor developments around DNT browser settings and privacy standards.
Notice to California Residents
If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of your personal data by us to third parties for direct marketing purposes. To make such a request, please send an email to [email protected].
Notice to Residents Outside the U.S.
If you reside outside the United States, you should understand that your personal information will be transferred to and maintained on servers located within the U.S. The laws in the U.S. may not afford the same level of protection as those from your home country. By providing us with your information, you acknowledge you understand this and consent to the transfer and storage of your personal data in the U.S.
Changes to This Privacy Policy
We may revise this privacy policy from time to time to reflect changes in the law, our information collection and use practices, the features of our website, or advances in technology. If we make material changes, we will notify you by email or via prominent notice on the website prior to the changes taking effect. We encourage you to periodically review this page for the most up-to-date information on our privacy practices.
Contact Us
If you have questions about our privacy policy or information practices, please contact us via:
Email: [email protected]
Phone: (555) 555-1234
Address: 123 August Silk Lane, Fashion City, NY 10001
Thank you for taking the time to understand our privacy policy. We hope you enjoy shopping for stylish silk tops and sweaters at August Silk®!
